Start Up Success

Start Up Success

Being part of a startup can be terrifying and exhilarating all at the same time. The beauty of being part of one is that you quickly learn from what you do best and what you can do to improve. Thankfully, there is always room for improvement. So, how do you build a...
Unethical Marketing

Unethical Marketing

People know when they are being lied to and, let’s be real, no one likes it.Whether it’s hyperbolizing a product or sprinkling little white lies here and there, people don’t like to be made a fool out of. This is why it is important, as a company, to stay away from...
The Importance of a Mentor

The Importance of a Mentor

Often times it’s recommended to find a mentor that can be an aid to you as you run your business as opposed to a business coach. The biggest difference between the two is a mentor willingly and freely offers their advice while a coach is hired and paid to do so. If...
Why Video Marketing Is The Way To Go

Why Video Marketing Is The Way To Go

When starting a business, it’s important to use the tools around you if you want to be a success. The best resource at your disposal that provides every opportunity for growth is social media. Today’s most attractive means of marketing is video. Posting your company’s...
Great Business Ideas

Great Business Ideas

We’ve all had those moments when we see an amazing business idea and wish we thought of it first. Don’t be too hard on yourself. It’s not always easy to determine if an idea is the start of a great business. Sometimes it’s just how we are wired. Only a small...